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As Seen on the "Today Show"

Discover our range of stitch kits - the ultimate beginners dream. 
 

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STITCH WITH THE STARS

Discover Mouliné Étoile, the unique new embroidery thread with an added sparkle effect.

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SIX-STRAND EMBROIDERY FLOSS

DMC Cotton Embroidery Floss is the most recommended floss in the world

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Meet the MAKERS

RUBY TAYLOR

Meet the illustrator behind our collaboration, Ruby Taylor. Based in the UK, she has worked on various projects among which editorial illustrations, live illustration and scribing, print and pattern designs, murals, fashion and stationery designs. Have a look at her animals embroidery designs and get stitching!

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